Project overview
We designed and developed a stylish, multilingual website for Iroko, a modern restaurant and cocktail bar in Palmanova, Mallorca. The focus was on delivering a seamless user experience for both locals and tourists.
Project execution
The site was built to showcase Iroko’s unique offering while supporting its business goals through smart features and integrations.
Key execution highlights:
- Mobile-friendly digital menu in multiple languages
- SEO-optimised content and technical setup for local search visibility
- Blog section to support long-term organic traffic growth
- Webshop for merchandise and gift cards
- Google Analytics and Meta Pixel tracking for performance and conversions
Project results
The new website helped position Iroko as a standout venue in Palmanova, with a sleek and functional design that reflects the venue’s upscale vibe. The multilingual support significantly improved accessibility for international visitors, while SEO enhancements began driving targeted organic traffic shortly after launch. The blog system laid the groundwork for future content marketing, and conversion tracking now provides clear insights into user behaviour. The addition of a webshop created a new revenue stream, further extending the brand’s digital presence.
